www.uninews.com Italy’s Eurofly to start direct flights to India NEW DELHI, Nov 28 (UNI)
Italian airline Eurofly will start the first direct commercial flights between Rome and New Delhi in 2007 to tap demand from a burgeoning class of globetrotting Indians, company officials said on Tuesday. The company will fly 282-seater Airbus A320s between the two capitals three times a week each way from January 15, with tickets selling from 20,000 rupees ($450) during the launch period, Executive Vice President Armando Brunini told reporters. ‘‘We are filling a gap,’’ he said. ‘‘Italy, we think traffic can grow, but it’s quite stable. What we’re really looking for is growth from the Indian market.’’ The company estimated about 150,000 people fly between the two countries annually, about two-thirds of them being Italians. But the number of Indian tourists visiting Italy was growing by 30 percent annually, Eurofly said, and the introduction of direct flights was expected to add another 10 percentage points to that figure. India is one of the world’s fastest-growing economies, and the nation’s growing middle-class is increasingly able and willing to spend on luxuries such as long-haul holidays. Eurofly expects the service to break even by the second year of operations, but Brunini would not make further performance or revenue predictions. He said the main obstacle to growth would be convincing Indians to shake the habit of ‘‘doing Europe’’ in a dashed package tour around half of the continent, and instead focus on Italy as a destination in its own right.
This is excellent news. I think they plan to use A332s for this route (per discussion on A.net). I'm sure they'll have some difficultly getting started, but if they stick on, they should be able to fill their a/c pretty easily. I'm sure that Italian tourists do a fair bit of travelling to India, and would not mind a cheap flight. And there's definitely enough and more Indian tourists visiting Italy - who would jump at a cheaper option. This will mean a bit of a hit to AZ, unless they bring down their fares to match the new low fares from Eurofly
IMO they have a good potential... especially because Europe is a popular destination choice by indians and they can start their tour from italy rather than commonly preferred London or Paris.
Eurofly should consider tie up with a domestic airline for interline services and also some good tours and travels agency... that'll help boost their business up
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