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Aseem


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Car sterio named after Mumbai
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Amchi Mumbai has something to cheer about


German firm names product after Mumbai

In-car entertainment major Blaupunkt on Friday introduced its unique stereo product 'Mumbai MP26', with a view to increase its presence in the rapidly growing Indian car market.

This is the first time the German firm has come out with a product named after any city.

"Mumbai has always been a good market for us and also the dealers here have performed excellently. All our campaigns have also been done in Mumbai. This made us name our new product after this city," Blaupunkt's Deputy General Manager, Ajay Sahney, said.

Blaupunkt has about 16-18 per cent of the organised market share and sales worth of Rs 50 crore in the Rs 650 crore in-car entertainment segment that annually sells eight lakh units, he added.

This range of Mumbai MP 26 would be imported from Malaysia.


Hindustan Times


folks what do you make out of it!!


rgds


VT-ASJ



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HAWK21M


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Interesting.But Unless the Cost is Low & Product good.Might not get many takers.


regds


MEL



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the_380


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Blaupunkt sterios are good many people prefer them so maybe they may do well after all

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